JAPAN GAMING & ENTERTAINMENT 
SEGA’s home consoles raced through gaming history alongside countless classic titles. Now SuperGroupies has released a collaboration collection that distills their distinctive designs into wristwatches.
The lineup covers three models: the Mega Drive — known as the Genesis in North America — as well as the Sega Saturn and the Dreamcast. These watches go well beyond simply reproducing each console’s color scheme; details that define each machine, such as power buttons, reset buttons, and controllers, are packed into the watch faces. This is an officially licensed SEGA collaboration.
All three models are available for pre-order through both the official SuperGroupies US store and the Japanese-language SuperGroupies site. However, the official US store only ships to the US and Canada; readers in other countries and regions will need to use the Japanese-language site together with the proxy shopping service WorldShopping. This article covers the highlights of all three models and how to pre-order them depending on where you live.
Product Overview
These are the same three models, but the price, pre-order start date, expected delivery, and shipping destinations differ by store.
| Item | Official US Store | Japanese-Language Site |
|---|---|---|
| Product Name | Mega Drive Model Watch / SEGA Saturn Model Watch / Dreamcast Model Watch | Mega Drive / Sega Saturn / Dreamcast Model Watch |
| Price | $319.99 each | ¥27,500 each (tax included) |
| Pre-order Period | August 4–30, 2026, 20:00 (Pacific Time) | August 5–31, 2026, 12:00 (Japan Time) |
| Expected Delivery | Early April 2027 | Early February 2027 (approximate) |
| Shipping Destinations | US and Canada only | Outside Japan via WorldShopping |
| Sales Format | Pre-order | Pre-order |
12:00 on August 31 Japan Time is the exact same moment as 20:00 on August 30 Pacific Daylight Time in North America. In other words, both stores close at exactly the same time. Measured against other regional clocks, that’s 23:00 Eastern Daylight Time on August 30, 0:00 Brasília Time on August 31, 4:00 British Summer Time on August 31, and 5:00 Central European Summer Time on August 31.
At either store, pre-orders may close before the end of the stated period if the allocated stock runs out. Also, the photos shown are samples, so the actual product may differ slightly.
Mega Drive Model
Built around a bold black base, this model captures the commanding presence that defines the Mega Drive.
The watch face places a cartridge slot at the 12 o’clock position, a reset button at 3 o’clock, and a design evoking the “16-BIT” lettering and power lamp at 6 o’clock. The hour markers carry the “MEGA DRIVE” logo, and a control pad motif appears at the bottom of the face.
The outer box is also an original design inspired by the Mega Drive’s packaging. Beyond wearing it as a watch, this is a collector’s item you’ll want to display box and all.
Sega Saturn Model
This model renders the Sega Saturn — a console that left a powerful impression as a next-generation machine — in a subdued gunmetal color.
The watch face places the Sega Saturn logo at 12 o’clock, a reset button at 3 o’clock, and a power button at 9 o’clock. Elements fans will instantly recognize are incorporated throughout the design, including an open button in the center and buttons reminiscent of a control pad.
The dedicated box is inspired by the Sega Saturn’s gold-toned packaging. The color palette pairs easily with more mature outfits, while the details still convey genuine affection for the console.
Sega Saturn Model product page
Dreamcast Model
This model expresses the vision of the future that the Dreamcast represented, using an ivory watch face and a silver metal band.
The design places the disc door at 12 o’clock, an open button at 3 o’clock, and a power button at 9 o’clock. A motif reminiscent of controller buttons sits at the bottom of the face, giving the watch a light, futuristic look unique to the Dreamcast.
This model also comes with a dedicated box modeled after the console’s own packaging — a playful piece that brings back memories of the era.
For Readers in the US and Canada
If you live in the US or Canada, you can pre-order all three models directly through the official SuperGroupies US store. The collection is called “SEGA Video Game Consoles,” and the product names are Mega Drive Model Watch, SEGA Saturn Model Watch, and Dreamcast Model Watch. Each is priced at $319.99, and pre-orders run from August 4 through August 30, 2026, 20:00 (Pacific Time).
Official US store collection page
The advantage of this route is that you don’t need to go through a proxy shopping service. When buying from the Japanese-language site, WorldShopping acts as your proxy, and charges such as a proxy service fee, domestic shipping within Japan, and international shipping from Japan may be added. When you pre-order through the official US store, you do not need to go through that process.
What you trade off is delivery timing. The official US store’s expected delivery is early April 2027, about two months later than the Japanese-language site’s expected delivery of early February 2027. If getting the watch sooner matters more to you, you can also pre-order through the Japanese-language site using the steps in the next section. The costs and procedures involved in that route are summarized there.
Note that the official US store’s product page explicitly states, “We only ship to the US and Canada.” (Shipping is limited to the US and Canada.) You cannot specify a delivery address outside the US or Canada.
For Readers in Europe, South America, and Mexico
The official US store only ships to the US and Canada. So if you live in Europe, South America, Mexico, or elsewhere outside that range, you’ll use the SuperGroupies Japanese-language site together with WorldShopping. WorldShopping acts as your purchasing proxy, receiving the item at a warehouse in Japan before shipping it overseas.
1. Open the Sales Page
Open the SEGA hardware watch feature page and select “Reserve” or “To Product Page” for the model you want.
2. Add the Item to Your WorldShopping Cart
When you access the site from outside Japan, a WorldShopping banner or cart typically appears near the bottom of the page. Confirm your chosen item, quantity, and other required details, then proceed to checkout.
If it doesn’t appear, try temporarily disabling your ad or pop-up blocker, or reloading the browser. You can also use a different proxy shopping service, but the procedures and coverage terms vary by provider.
3. Pay for the Item and Proxy Service Charges
At the time of order, charges such as WorldShopping’s proxy service fee, payment processing charges, and domestic shipping within Japan may be added on top of the item price. Check the breakdown shown on screen before completing payment.
4. Pay International Shipping After Release
Pre-ordered items are scheduled to ship from SuperGroupies to WorldShopping’s warehouse in Japan around early February 2027. After the item is inspected and packed at the warehouse, you’ll receive an email with international shipping details. Once you pay that shipping fee, the shipping process to your overseas address begins.
According to SuperGroupies’ official guidance, international shipping via WorldShopping is generally handled through EMS (Express Mail Service). This requires that EMS be available in your destination country or region.
5. Pay Import Taxes and Fees
If customs duties, import VAT or consumption tax, customs clearance fees, or similar charges apply in your destination country, those costs are generally the buyer’s responsibility. Taxation thresholds and exemption amounts vary by country, so check your own country’s customs and postal service guidance before ordering.
Notes for Mexico and Europe
In EU member states, import VAT is likely to apply, and depending on the country and declared value, customs duties and clearance fees may also be added. The UK, Norway, Switzerland, and similar countries have tax systems that differ from the EU’s, so check the rules for your own country.
Notes for South America
If you live in South America, you can also make a purchase using the same steps, as long as your country of residence is covered by both WorldShopping and EMS delivery services. That said, requirements such as EMS acceptance status, import taxes, limits on personal imports, and taxpayer ID numbers vary widely by country, so caution is needed.
In some countries, such as Brazil, you’re required to register personal identification and tax information at the time of import. Before purchasing, check WorldShopping’s list of delivery destinations and the latest information from your own country’s customs authority and postal operator. Even if you can select your country at checkout, temporary shipping suspensions or restrictions based on product category may still apply.
Things to Check Before You Buy
If Pre-Ordering Through the Official US Store (US and Canada)
- The listed price of $319.99 is for one watch.
- Shipping is limited to the US and Canada. It cannot be sent to any other address.
- Delivery is expected in early April 2027, meaning around eight months from order to receipt.
If Pre-Ordering Through the Japanese-Language Site and WorldShopping (Europe, South America, Mexico, and Elsewhere)
- The listed price of ¥27,500 is for one watch and does not include international shipping.
- International shipping is generally finalized and charged after the item arrives at WorldShopping’s warehouse.
- The exchange rate and your card issuer’s overseas transaction fee will affect the actual amount you pay.
- Customs duties, import taxes, VAT, and clearance fees are the buyer’s responsibility.
- Pre-ordered items are expected to take around six months from order to receipt.
- Cancellation, return, and repair conditions for overseas purchases may differ from those for purchases within Japan.
- Because the watch contains a battery, handling conditions may vary depending on the destination country’s regulations and air transport rules.
In Summary
This collection distills the personalities of three consoles — the Mega Drive, the Sega Saturn, and the Dreamcast — right down to the watch face, band, and dedicated box. Bold enough to resemble the consoles themselves, these metal-band watches are also appealing as pieces you can wear every day.
Readers in the US and Canada can pre-order directly through the official US store. In exchange for not going through a proxy shopping service, delivery is set for early April 2027. Readers in other countries and regions pre-order through the Japanese-language site using WorldShopping. In that case, the final total you pay isn’t determined by the item price alone. Place your order after factoring in the proxy service fee, domestic shipping within Japan, international shipping, and import taxes.
Pre-orders at both stores close simultaneously at 12:00 Japan Time on August 31 (20:00 Pacific Time on August 30). In local time, the deadline falls on August 30 in both the Pacific and Eastern time zones. Since orders may close early once the allocated stock is reached, if you already know which model you want, we recommend checking sooner rather than later.
Product specifications, pre-order periods, and shipping terms are current as of August 6, 2026.